Why Herman Cain can't win the presidency

Herman Cain's recent appearance on CBS News provides a probable foretaste of his failed bid to win the presidency:

Republican presidential candidate Herman Cain told Hotsheet Wednesday that homosexuality is a sin and a choice.

"I believe homosexuality is a sin because I'm a Bible-believing Christian, I believe it's a sin," he said. "But I know that some people make that choice. That's their choice."
Cain was asked: "So you believe it's a choice?"

"I believe it is a choice," he responded.

The reporter was almost certainly asking Cain whether he believed homosexual orientation is a choice.

Cain was probably saying that he believes that homosexual sex acts are a choice.


The mainstream media will push the narrative that Cain thinks homosexual orientation is a choice, and  mainstream media narratives carry considerable weight with the independent voters a candidate needs in order to win national election.


If Cain doesn't learn to speak the language of the mainstream voter and thus prevent the mainstream media from constructing a narrative destructive to his chances for election, then Cain has no chance at the national level.  But he may remain a central player in the Republican primary right through the end.  Republican primary voters carry a stronger resistance to mainstream press narratives than the average voter.